People come to me because, as they put it, they’re not good at selling themselves. I hear this from everyone: salespeople, marketers, actors, speech writers, strategic communication professionals, PR agents. For the majority of us – even those where selling is a centr… Read more...
Specialists & Generalists
Most employers want specialists.
Because of this, most people want to be specialists and yet, after years of interviews with professionals, I can tell you that most people are generalists (even the people that are seeking to hire specialists!).
The most specialized specialist out t… Read more...
The Gift of Confines
Resume-writing as a profession has taught me that you can distill anything down to 1-2 lines of text.
When you’re working within the confines of 1-2 pages, that’s all you have… to share a single achievement, to explain how a company was acquired and then divested… Read more...
The Path of the Passionate
The most interesting clients I work with have such tangled, meandering work histories, they’re often misinterpreted as lost, noncommittal, or passion-less, when, indeed, it’s just the opposite.
It’s these folks who are so committed to their passions, to their ind… Read more...
A Contagious Glow
Ever run into someone who’s in love? When they talk about the one they love, they glow. It doesn’t matter what the subject is; you get a big smile and shining light, and it’s contagious that glow. You want to be around it.
You can use this experience in other sit… Read more...
For the Good of the Play
If you ask a movie or TV producer for advice, they’ll tell you something like this: “Things will inevitably go wrong. Be ready to deal with that.”
With so many moving parts out of your control, you’re bound to find yourself in an unexpected, perhaps unwante… Read more...
Trailblazing vs Path Clearing
When we are thinking of doing something new, we often consider RESEARCH to be the starting point. One of our favorite things to do when approaching a new space is to ask someone else what they did and then ask them what they think we should do.
After all, we’re not looking t… Read more...
The Heist
My daughter and I love heist movies.
It’s so entertaining to watch a person or group of people do the impossible, to come up with a plan to break into a room that’s meant to be unbreakable, to beat the odds with ingenuity, careful calculation, and unrelenting optimism.… Read more...